01 Organic Social

I had the chance to ontribute to the organic Instagram, TikTok and Facebook content for the Alter brand. The posts which I provided social strategy for encourage community engagement while maintaining the specific and approachable brand voice.

02 Paid Static Ads

I created static ads; text-based, photo, and more; to display on their social media platforms. I developed compelling visuals and wrote persuasive copy with clear calls to action to boost brand visibility, promote products or services, and target specific audiences, all while providing a simple, cost-effective advertising solution.

03 IG Story Highlights

I introduced the Alter system as a highlight story on the Instagram profile to keep key content easily accessible. This helped enhance the brand’s presence and engage the audience more effectively by organizing and showcasing valuable, lasting content directly on the profile.